{"id":10325,"date":"2019-11-22T10:00:00","date_gmt":"2019-11-22T09:00:00","guid":{"rendered":"http:\/\/sgdswiss.myhostpoint.ch\/die-zukunft-nicht-nur-stylen-sondern-gestalten\/"},"modified":"2019-12-06T11:58:30","modified_gmt":"2019-12-06T10:58:30","slug":"die-zukunft-nicht-nur-stylen-sondern-gestalten","status":"publish","type":"post","link":"https:\/\/sgd.ch\/fr\/die-zukunft-nicht-nur-stylen-sondern-gestalten\/","title":{"rendered":"\u00abDie Zukunft nicht nur stylen, sondern gestalten.\u00bb"},"content":{"rendered":"[vc_row type=\u00a0\u00bbin_container\u00a0\u00bb full_screen_row_position=\u00a0\u00bbmiddle\u00a0\u00bb scene_position=\u00a0\u00bbcenter\u00a0\u00bb text_color=\u00a0\u00bbdark\u00a0\u00bb text_align=\u00a0\u00bbleft\u00a0\u00bb top_padding=\u00a0\u00bb40″ overlay_strength=\u00a0\u00bb0.3″ shape_divider_position=\u00a0\u00bbbottom\u00a0\u00bb bg_image_animation=\u00a0\u00bbnone\u00a0\u00bb shape_type=\u00a0\u00bb\u00a0\u00bb][vc_column column_padding=\u00a0\u00bbpadding-8-percent\u00a0\u00bb column_padding_position=\u00a0\u00bbleft-right\u00a0\u00bb background_color_opacity=\u00a0\u00bb1″ background_hover_color_opacity=\u00a0\u00bb1″ column_link_target=\u00a0\u00bb_self\u00a0\u00bb column_shadow=\u00a0\u00bbnone\u00a0\u00bb column_border_radius=\u00a0\u00bbnone\u00a0\u00bb width=\u00a0\u00bb1\/1″ tablet_width_inherit=\u00a0\u00bbdefault\u00a0\u00bb tablet_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb phone_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb column_border_width=\u00a0\u00bbnone\u00a0\u00bb column_border_style=\u00a0\u00bbsolid\u00a0\u00bb bg_image_animation=\u00a0\u00bbnone\u00a0\u00bb][vc_column_text]\n

\u00abDie Zukunft nicht nur stylen, sondern gestalten.\u00bb<\/h1>\n[\/vc_column_text][vc_column_text el_class=\u00a0\u00bbbreadcrumbs2″]Par\u00a0Ursula Heilig | 22. novembre 2019 | Formation professionnelle | No Comments[\/vc_column_text][divider line_type=\u00a0\u00bbNo Line\u00a0\u00bb custom_height=\u00a0\u00bb20″][\/vc_column][\/vc_row][vc_row type=\u00a0\u00bbin_container\u00a0\u00bb full_screen_row_position=\u00a0\u00bbmiddle\u00a0\u00bb scene_position=\u00a0\u00bbcenter\u00a0\u00bb text_color=\u00a0\u00bbdark\u00a0\u00bb text_align=\u00a0\u00bbleft\u00a0\u00bb bottom_padding=\u00a0\u00bb40″ overlay_strength=\u00a0\u00bb0.3″ shape_divider_position=\u00a0\u00bbbottom\u00a0\u00bb bg_image_animation=\u00a0\u00bbnone\u00a0\u00bb shape_type=\u00a0\u00bb\u00a0\u00bb][vc_column column_padding=\u00a0\u00bbno-extra-padding\u00a0\u00bb column_padding_position=\u00a0\u00bbleft-right\u00a0\u00bb background_color_opacity=\u00a0\u00bb1″ background_hover_color_opacity=\u00a0\u00bb1″ column_link_target=\u00a0\u00bb_self\u00a0\u00bb column_shadow=\u00a0\u00bbnone\u00a0\u00bb column_border_radius=\u00a0\u00bbnone\u00a0\u00bb width=\u00a0\u00bb1\/1″ tablet_width_inherit=\u00a0\u00bbdefault\u00a0\u00bb tablet_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb phone_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb column_border_width=\u00a0\u00bbnone\u00a0\u00bb column_border_style=\u00a0\u00bbsolid\u00a0\u00bb bg_image_animation=\u00a0\u00bbnone\u00a0\u00bb][image_with_animation image_url=\u00a0\u00bb10283″ alignment=\u00a0\u00bb\u00a0\u00bb animation=\u00a0\u00bbFade In\u00a0\u00bb border_radius=\u00a0\u00bbnone\u00a0\u00bb box_shadow=\u00a0\u00bbnone\u00a0\u00bb max_width=\u00a0\u00bb100%\u00a0\u00bb][\/vc_column][\/vc_row][vc_row type=\u00a0\u00bbin_container\u00a0\u00bb full_screen_row_position=\u00a0\u00bbmiddle\u00a0\u00bb scene_position=\u00a0\u00bbcenter\u00a0\u00bb text_color=\u00a0\u00bbdark\u00a0\u00bb text_align=\u00a0\u00bbleft\u00a0\u00bb overlay_strength=\u00a0\u00bb0.3″ shape_divider_position=\u00a0\u00bbbottom\u00a0\u00bb bg_image_animation=\u00a0\u00bbnone\u00a0\u00bb][vc_column column_padding=\u00a0\u00bbpadding-8-percent\u00a0\u00bb column_padding_position=\u00a0\u00bbleft-right\u00a0\u00bb background_color_opacity=\u00a0\u00bb1″ background_hover_color_opacity=\u00a0\u00bb1″ column_link_target=\u00a0\u00bb_self\u00a0\u00bb column_shadow=\u00a0\u00bbnone\u00a0\u00bb column_border_radius=\u00a0\u00bbnone\u00a0\u00bb width=\u00a0\u00bb5\/6″ tablet_width_inherit=\u00a0\u00bbdefault\u00a0\u00bb tablet_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb phone_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb column_border_width=\u00a0\u00bbnone\u00a0\u00bb column_border_style=\u00a0\u00bbsolid\u00a0\u00bb bg_image_animation=\u00a0\u00bbnone\u00a0\u00bb][vc_column_text]\n

Gute Gestaltung ist nicht vom Medium abh\u00e4ngig. Ob etwas gedruckt, r\u00e4umlich inszeniert oder digital publiziert wird \u2013 stets geht es um den Inhalt, die Botschaft und die Akzeptanz beim Nutzer. Das war dem Grafiker immer schon klar, denn er ist ein Design-Thinker. Zwei Angebote der h\u00f6heren Berufsbildung machen ihn zum gefragten Experten bei digitalen Projekten.<\/h2>\n[\/vc_column_text][divider line_type=\u00a0\u00bbNo Line\u00a0\u00bb custom_height=\u00a0\u00bb20″][\/vc_column][vc_column column_padding=\u00a0\u00bbno-extra-padding\u00a0\u00bb column_padding_position=\u00a0\u00bball\u00a0\u00bb background_color_opacity=\u00a0\u00bb1″ background_hover_color_opacity=\u00a0\u00bb1″ column_link_target=\u00a0\u00bb_self\u00a0\u00bb column_shadow=\u00a0\u00bbnone\u00a0\u00bb column_border_radius=\u00a0\u00bbnone\u00a0\u00bb width=\u00a0\u00bb1\/6″ tablet_width_inherit=\u00a0\u00bbdefault\u00a0\u00bb tablet_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb phone_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb column_border_width=\u00a0\u00bbnone\u00a0\u00bb column_border_style=\u00a0\u00bbsolid\u00a0\u00bb bg_image_animation=\u00a0\u00bbnone\u00a0\u00bb][\/vc_column][\/vc_row][vc_row type=\u00a0\u00bbin_container\u00a0\u00bb full_screen_row_position=\u00a0\u00bbmiddle\u00a0\u00bb scene_position=\u00a0\u00bbcenter\u00a0\u00bb text_color=\u00a0\u00bbdark\u00a0\u00bb text_align=\u00a0\u00bbleft\u00a0\u00bb overlay_strength=\u00a0\u00bb0.3″ shape_divider_position=\u00a0\u00bbbottom\u00a0\u00bb bg_image_animation=\u00a0\u00bbnone\u00a0\u00bb][vc_column column_padding=\u00a0\u00bbpadding-8-percent\u00a0\u00bb column_padding_position=\u00a0\u00bbleft-right\u00a0\u00bb background_color_opacity=\u00a0\u00bb1″ background_hover_color_opacity=\u00a0\u00bb1″ column_link_target=\u00a0\u00bb_self\u00a0\u00bb column_shadow=\u00a0\u00bbnone\u00a0\u00bb column_border_radius=\u00a0\u00bbnone\u00a0\u00bb width=\u00a0\u00bb5\/6″ tablet_width_inherit=\u00a0\u00bbdefault\u00a0\u00bb tablet_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb phone_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb column_border_width=\u00a0\u00bbnone\u00a0\u00bb column_border_style=\u00a0\u00bbsolid\u00a0\u00bb bg_image_animation=\u00a0\u00bbnone\u00a0\u00bb][vc_column_text]Grafiker bringen konzeptionelles Denken mit, k\u00f6nnen visuelle Geschichten erfinden und beherrschen die Finessen der Gestaltung. Doch das T\u00e4tigkeitsgebiet des Grafikers wird immer vielf\u00e4ltiger, komplexer und anspruchsvoller. Die benutzerorientierte Konzeption interaktiver Anwendungen und die Gestaltung der Anwenderschnittstellen geh\u00f6ren heute ebenfalls zum Aufgabenbereich, entsprechende Kenntnisse werden zunehmend vorausgesetzt. Zugleich verlangen die oft komplexen Projekte einiges an Organisationstalent und strategischem Geschick.<\/p>\n

Die berufliche Grundbildung Grafiker*in EFZ legt einen soliden Grundstein f\u00fcr diese Kompetenzfelder. Doch wie geht es danach weiter? Die breite gestalterische Ausbildung \u00f6ffnet unseren Berufsleuten die T\u00fcren zu verschiedensten Spezialgebieten \u2013 zum Beispiel Typedesign, Signaletik, Film, Motion Design oder Web- und Appdesign. Mit der Berufserfahrung kommt oftmals zus\u00e4tzlich der Wunsch, sich im Projektmanagement weiterzubilden oder sich das R\u00fcstzeug f\u00fcr die selbst\u00e4ndige Erwerbst\u00e4tigkeit zu holen.\u00a0<\/span><\/p>\n

Da sind wir als Berufsverband gefordert. Denn f\u00fcr uns ist klar: Mit seinen Qualifikationen geh\u00f6rt der Grafikdesigner bei digitalen Projekten unbedingt ins Entwicklungsteam! Die Tr\u00e4gerschaft SGD\/SGV ist, neben der Grundbildung, verantwortlich f\u00fcr zwei Angebote in der h\u00f6heren Berufsbildung.\u00a0<\/span><\/p>\n

Design Director \u2013 der Lehrgang f\u00fcr Gestalterpers\u00f6nlichkeiten<\/h4>\n

Der Lehrgang \u2039Design Direction\u203a<\/a> richtet sich an qualifizierte Fachleute der visuellen Kommunikation, die bereits einige Jahre Berufskompetenz mitbringen und sich in den Themenbereichen Konzept, Strategie sowie Prozess- und Projektmanagement weiterbilden wollen. Der Kurs vermittelt das Know-how, um anspruchsvolle Designprojekte zu leiten. Der Lehrgang \u2039Design Direction\u203a ist zugleich die optimale Vorbereitung f\u00fcr das erfolgreiche Ablegen der H\u00f6heren Fachpr\u00fcfung zum\/zur dipl. Grafik-Designer*in HFP.<\/p>\n

Vom Grafiker zum\/zur UX\/UI-Designer*in<\/h4>\n

Derzeit erarbeiten wir eine Weiterbildung zum UX\/UI-Designer mit eidgen\u00f6ssischem Fachausweis, ebenfalls einem anerkannten Abschluss auf Terti\u00e4rstufe. Eine Arbeitsmarktanalyse hat uns best\u00e4tigt, dass Spezialist*innen mit gestalterischem Hintergrund an den Schnittstellen von Konzeption, Design, Technik, Interaktivit\u00e4t und Benutzererlebnis gefragt sind.<\/p>\n

Auf den Punkt gebracht<\/h4>\n

Wichtig ist, dass die Digitalbranche das Potenzial der Grafikdesigner erkennt. Und dass diese ihrerseits bereit sind, ihre Kompetenzen zu vertiefen und sich laufend weiterzubilden. Denn in unserer Informationsgesellschaft braucht es qualifizierte Fachleute der visuellen Kommunikation.[\/vc_column_text][\/vc_column][vc_column column_padding=\u00a0\u00bbno-extra-padding\u00a0\u00bb column_padding_position=\u00a0\u00bball\u00a0\u00bb background_color_opacity=\u00a0\u00bb1″ background_hover_color_opacity=\u00a0\u00bb1″ column_link_target=\u00a0\u00bb_self\u00a0\u00bb column_shadow=\u00a0\u00bbnone\u00a0\u00bb column_border_radius=\u00a0\u00bbnone\u00a0\u00bb width=\u00a0\u00bb1\/6″ tablet_width_inherit=\u00a0\u00bbdefault\u00a0\u00bb tablet_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb phone_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb column_border_width=\u00a0\u00bbnone\u00a0\u00bb column_border_style=\u00a0\u00bbsolid\u00a0\u00bb bg_image_animation=\u00a0\u00bbnone\u00a0\u00bb][\/vc_column][\/vc_row][vc_row type=\u00a0\u00bbin_container\u00a0\u00bb full_screen_row_position=\u00a0\u00bbmiddle\u00a0\u00bb scene_position=\u00a0\u00bbcenter\u00a0\u00bb text_color=\u00a0\u00bbdark\u00a0\u00bb text_align=\u00a0\u00bbleft\u00a0\u00bb overlay_strength=\u00a0\u00bb0.3″ shape_divider_position=\u00a0\u00bbbottom\u00a0\u00bb bg_image_animation=\u00a0\u00bbnone\u00a0\u00bb][vc_column column_padding=\u00a0\u00bbpadding-8-percent\u00a0\u00bb column_padding_position=\u00a0\u00bbleft-right\u00a0\u00bb background_color_opacity=\u00a0\u00bb1″ background_hover_color_opacity=\u00a0\u00bb1″ column_link_target=\u00a0\u00bb_self\u00a0\u00bb column_shadow=\u00a0\u00bbnone\u00a0\u00bb column_border_radius=\u00a0\u00bbnone\u00a0\u00bb width=\u00a0\u00bb5\/6″ tablet_width_inherit=\u00a0\u00bbdefault\u00a0\u00bb tablet_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb phone_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb column_border_width=\u00a0\u00bbnone\u00a0\u00bb column_border_style=\u00a0\u00bbsolid\u00a0\u00bb bg_image_animation=\u00a0\u00bbnone\u00a0\u00bb][divider line_type=\u00a0\u00bbNo Line\u00a0\u00bb custom_height=\u00a0\u00bb20″][vc_column_text]\u00dcber die Autorin:<\/b>\u00a0Ursula Heilig ist Grafikerin und Inhaberin des Ateliers Ursula Heilig SGD<\/a> in G\u00fcmligen.\u00a0Sie ist Berufsbildnerin Grafiker\/in EFZ und engagiert sich aktiv im Berufsverband SGD.[\/vc_column_text][\/vc_column][vc_column column_padding=\u00a0\u00bbno-extra-padding\u00a0\u00bb column_padding_position=\u00a0\u00bball\u00a0\u00bb background_color_opacity=\u00a0\u00bb1″ background_hover_color_opacity=\u00a0\u00bb1″ column_link_target=\u00a0\u00bb_self\u00a0\u00bb column_shadow=\u00a0\u00bbnone\u00a0\u00bb column_border_radius=\u00a0\u00bbnone\u00a0\u00bb width=\u00a0\u00bb1\/6″ tablet_width_inherit=\u00a0\u00bbdefault\u00a0\u00bb tablet_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb phone_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb column_border_width=\u00a0\u00bbnone\u00a0\u00bb column_border_style=\u00a0\u00bbsolid\u00a0\u00bb 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<\/a><\/a><\/a><\/a><\/a><\/div><\/div>[\/vc_column_text][\/vc_column][vc_column column_padding=\u00a0\u00bbno-extra-padding\u00a0\u00bb column_padding_position=\u00a0\u00bball\u00a0\u00bb background_color_opacity=\u00a0\u00bb1″ background_hover_color_opacity=\u00a0\u00bb1″ column_link_target=\u00a0\u00bb_self\u00a0\u00bb column_shadow=\u00a0\u00bbnone\u00a0\u00bb column_border_radius=\u00a0\u00bbnone\u00a0\u00bb width=\u00a0\u00bb1\/6″ tablet_width_inherit=\u00a0\u00bbdefault\u00a0\u00bb tablet_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb phone_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb column_border_width=\u00a0\u00bbnone\u00a0\u00bb column_border_style=\u00a0\u00bbsolid\u00a0\u00bb bg_image_animation=\u00a0\u00bbnone\u00a0\u00bb][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

Grafiker bringen konzeptionelles Denken mit, k\u00f6nnen visuelle Geschichten erfinden und beherrschen die Finessen der Gestaltung. Zwei Angebote der h\u00f6heren Berufsbildung machen ihn zum gefragten Experten bei digitalen Projekten.<\/p>\n","protected":false},"author":5,"featured_media":10284,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","inline_featured_image":false,"footnotes":""},"categories":[73],"tags":[],"yoast_head":"\n\u00abDie Zukunft nicht nur stylen, sondern gestalten.\u00bb<\/title>\n<meta name=\"description\" content=\"Grafiker bringen konzeptionelles Denken mit, k\u00f6nnen visuelle Geschichten erfinden und beherrschen die Finessen der Gestaltung. 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